Ali Aydan 
Founder & CEO @ DORIX
Director & Majority Shareholder @ AMADEO (UK)
Ali Aydan
Ali Aydan’s blog posts:
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Ali Aydan: A product name is a promise.
In 1604, Sir Edward Coke wrote a sentence that defined British property rights. “An Englishman’s home is his castle.” At…
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Ali Aydan: The smartest home is the one you ignore.
The biggest failure of the modern “Smart Home” is clutter. You have an app for the lights. An app for…
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Ali Aydan: It is not a label. It is a promise.
There is a cynicism in the modern market about the phrase “Designed in the UK”. Some see it as a…
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Ali Aydan: The view from the top is clear. But it is cold.
There is a strange paradox in scaling a company. As the team grows larger, the founder’s world often gets smaller.…
