prom

  • Ali Aydan: It is not a label. It is a promise.

    Ali Aydan: It is not a label. It is a promise.

    There is a cynicism in the modern market about the phrase “Designed in the UK”. Some see it as a marketing trick. They think it is a way to justify a higher price tag while the product is actually assembled in Shenzhen. But to an engineer, that label means something specific. It is not…