Most people believe business success comes from being better than the competition.
Peter Thiel says that’s the wrong game. In Zero to One, he argues that the biggest companies don’t compete; they create something entirely new.
Here are 3 powerful lessons from the book:
1️⃣ Monopolies make the real money.
• Amazon, Google, and Tesla; none of these are played by the rules.
• They built unique, game-changing products so competitors didn’t matter.
2️⃣ Go from 0 to 1, not 1 to 100.
• Copying an idea means you’re just another option.
• The real wealth is in creating something nobody else has.
3️⃣ The best businesses are built on secrets.
• What valuable truth do you know that most people don’t?
• Answer that, and you will have your next big opportunity.
💡 Biggest takeaway? Don’t aim to be slightly better, aim to be the only one.
What’s an industry where you see untapped potential? – Ali Aydan
Ali Aydan: Competition is for losers
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