It was built in chaos.
If you think success is a straight path, Shoe Dog will change your mind.
In this memoir, Nike’s founder Phil Knight shares his journey from selling shoes out of his car to building a global empire. It’s raw, messy, and brutally honest.
Here are 3 inspiring lessons from the book:
1️⃣ Start before you’re ready.
• Knight didn’t have the perfect plan; he just started selling.
• Action beats overthinking. You figure it out on the way.
2️⃣ Bet on yourself, when no one else will.
• Banks rejected him. Factories doubted him.
• But he believed in his vision and that’s why Nike exists today.
3️⃣ Success is about endurance, not luck.
• Nike almost died multiple times in legal battles, debt, and near bankruptcy.
• The only reason it survived? Knight never quit.
💡 Biggest takeaway? The journey to success is ugly, painful, and uncertain, but those who keep pushing win.
What’s the biggest risk you’ve taken in business? – Ali Aydan
Ali Aydan: Nike wasn’t built in boardrooms
•